LG

The launch event for LG’s new StanbyMe device took place at Kings Cross Station one chilly December morning in 2023.

Our team were tasked with designing and installing a true multi-purpose and modular bedroom set that allowed performers to demonstrate the versatility and convenience of the device. With commuters treated to yoga sessions and amazing live-streamed music from Dylan Holloway we were able to show just how simply the StanbyMe device could slip into your daily life.

Acting as an extension of the LG Europe marketing team for the launch event, and liaising every step of the way, we coordinated the entire event from start to finish, including all filming and photography.