The Alchemist

Mermaids, Mermen and Fishermen headed to the South Coast for the launch of The Alchemist in Portsmouth.

In keeping with the dark and brooding aesthetic of the bar, our team roamed the streets in a selection of bespoke nautical-themed outfits, posing for pictures and providing impromptu entertainment to passers-by.

This guerrilla campaign saw our in-house team overseeing the entire performer casting, fittings and briefing with our creatives taking care of the bespoke costume creation.