Barclays
Branch relaunches
When Barclays asked us to promote the launch of their rebranded branches we brought in the BarclayGuards.
The rebranded branches opened across the UK and we designed a whole host of fun, interactive characters, bespoke costumes and entertainment opportunities to create a buzz around the launches.
Our BarclayGuards resplendent in Barclays blue, met the public, marched the streets, followed by drummer boys, dancers and popup entertainment. More than 50 specialist acts, tailored to specific places appeared across the country, making this Nationwide relaunch a total success!
150+
Branch relaunches
50
Trained BarclayGuards
500+
Entertainers